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October 2022 Social Media Days

Welcome to the madness that is Q4! Let’s kick off the busiest time of year with some just-for-fun and awareness days – many of which often trend or are great to showing a human side to your brand.


October is full of spooky fun, but there’s still plenty of other great days you can get on board with to add some variety to your social media posts.


Which of these will you be including in your social media for October?


Social Media Dates in October 2022



1st – International Coffee Day – To many, it’s the nectar of the gods and the caffeinated liquid gold that keeps us going throughout the day, which is why coffee rightfully gets its own day! Are you a coffee lover? Invite your audience to share whether they’re a coffee or tea drinker or to even share their favourite coffee mug for a bit of engagement.


3rd – World Architecture Day – Today is for giving appreciation to the work architects do. From subtle designs to make spaces cosy for occupants to more grand and elaborate pieces of art that has been loved for centuries, architecture is really all around us. What buildings do you find awe-inspiring?


5th – World Teachers Day – If you haven’t done so lately, make sure you thank a teacher today! A teacher’s dedication to education and shaping minds for the future is never appreciated enough.


7th – World Smile Day – If you see someone in need of a smile, do one small act of kindness and help someone find theirs. That’s the theme for this year’s World Smile Day after all. Find more resources on the official World Smile Day website here.


9th – International Beer & Pizza Day – This is definitely one of those days that are just-for-fun but so if you are looking for something to do on this Sunday, why not take part in celebrating Beer & Pizza Day?!


10th – World Mental Health Day – Health is wealth so they say, but mental health still seems to take a backseat for many of us. This World Mental Health Day, recognise that your mental health matters, which means self-care is a priority. The theme this year for World Mental Health Day as set out by the World Health Organisation is “Make mental health and wellbeing for all a global priority”. You can find more resources, including social media graphics, here.


14th – National Dessert Day – What’s your favourite dessert? Do you go for a nice piece of rich cake, a bowl of ice cream or maybe a nice slice of pie with a side of custard or ice cream? Share some of your favourites today on National Dessert Day!


16th – World Food Day – World Food Day is a United Nations Awareness Day recognised by 150 countries in effort to bring nutritious meals to all. Everyone can play their part in making appositive change. The official website explains how you can take action and help become a food hero.


18th – World Menopause Day – Menopause is a completely normal part of life for half the world’s population, yet it still comes off as a taboo subject. World Menopause Day works to raise awareness of this and to offer support to improved health and wellbeing.


19th – International Gin & Tonic Day – It’s okay to have a gin & tonic on this Wednesday…it’s International Gin & Tonic Day and the only proper way to celebrate it after all! Are you a classic gin and tonic lover or do you prefer jazzing up your cocktails with fruity gin and botanicals?


20th – International Chefs Day – Today is not just about appreciating all the hard work chefs do, but also to promote the career path and teach about making delicious, nutritious meals.


24th – Diwali – Diwali is a major holiday celebrated over five days. The festival of lights involves lots of feasts, festivities and fireworks, as well as wishes for blessings for the next year.


25th – World Pasta Day – Pasta is one of the most versatile dishes ever, so no wonder it is a staple in most households! Are you a pasta lover? Are you a spaghetti Bolognese or macaroni & cheese person or do you like to mix it up a bit?


31st – Halloween – A huge holiday for some, Halloween should be full of fun and treats (and not just for kids too!). Carve a pumpkin, watch a scary (or if you’re like me, a not-so-scary) film, and treat yourself to some themed goodies (or to hand out some to trick-or-treaters)! This can be a big time for many businesses as an opportunity to sell themed products, but after today also marks the more official start of the busy Christmas shopping period…scary!



October is also…

Mental Health Month

Fairtrade Month

Cybersecurity Awareness Month

Breast Cancer Awareness Month


Busy Season is Here

Christmas will be here before you know it, and it’s not too late to make it the best festive season yet when it comes to your social media campaigns!


Why not book a Power Hour to get your Q4 social media strategy in place together, a bespoke training session for a refresh on best practices for you and your team, or check out the online strategy course to work at your own pace.


Not sure where to start? Get in touch to see how we can work together to make your Christmas marketing much less stressful, more streamlined and even FUN so you can get on with what you do best in your business and enjoy a great festive season!

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