May is a wonderful month for many! This month seems to be the bridge between Spring and Summer. The weather is turning warmer, there are more blue skies, and a lot of things are happening all the world over. May has a mixture of dates for awareness and just for fun. There are also plenty of annual events that social media will definitely be buzzing about. Here are just a few of those key dates for social media in May to include in your business’s social media planning.
Key Dates for May 2019
1st – May Day – For those mainly in the Northern hemisphere, May Day is a day to celebrate the springtime.
4th – Star Wars Day – Star Wars Day is also a lot of fun on social media. Expect to see plenty of Star Wars memes and “May the fourth be with you!” Join in on the fun. With the recent teaser trailer for the next Star Wars film, this is sure to be a trending topic all over the world.
5th – Cinco De Mayo – Mexico celebrate their independence on this day and the world celebrates with them. Margaritas, anyone?
6th – Bank Holiday (UK) – It’s a day off for many in the UK! Will we see sunshine? If your business is closed for the bank holiday, let your customers know and ask what their plans are for the long weekend.
12th – International Nurses Day – Be sure to thank a nurse today! Their hard work is being recognized the world over today.
12th – Mother’s Day (US) – If you’re in the US, don’t forget Mom today! Are you a US-based retail business that sells gifts? Don’t forget to let your customers know the very last days to order so there’s no disappointment!
18th – Eurovision Final – It’s that time of year where Europe’s top talents perform to see which country comes out on top. Love it or hate it, the final and two semi-final dates leading up to it are always generating conversation on social media.
18th – FA Cup Final – Manchester City and Watford will be battling it out at Wembley for the famous FA Cup.
18th – World Whisky Day – And if you need an escape from the madness that is Eurovision and/or the FA Cup Final, there is always whisky. World Whisky Day celebrates the best whiskeys around the globe.
23rd – Turtle Day – We are becoming more aware of protecting turtles, from saving nesting sites to eliminating single-use plastics that have been causing harm. Today is an awareness day for them.
27th – Memorial Day (US) – Memorial Day is often a day of barbecues and (hopefully) sunshine, but it is a time to honor those who have fought and died for others.
27th – Bank Holiday (UK) – The UK are also enjoying a day off with the second bank holiday of the month.
28th – Amnesty International Day – Amnesty International Day is an awareness day to promote human rights worldwide. Unfortunately, there are still places in the world where human rights are denied, and persecution can come from it. Amnesty International are working to make others aware of injustices and to make a change.
Which Key Dates Should I Include?
These key dates for social media in May are sure to be trending topics. However, never feel the need to include every single date into your planning. Only choose the one your business and audience can relate to and can engage with. Which topics can you create engaging, quality content for? Does your business offer anything that can be tied in, for example, barware for World Whisky Day?
Find a Social Media Strategy That Works for You
There is no one-size-fits-all approach to social media marketing. It is all about what your customers want and what they will react to. We can help you put together that strategy and social media calendar, including key dates for social media in May that your audience can relate to. Come have a chat with us about our social media marketing solutions and let’s find the right one for your business.